Our Solutions

Our core product, iAd, incorporates 10 years of experience in the classifieds business – five of the original members of the project team developing Finn.no's predecessor Vis@visen are with FinnTech today, having followed Finn from it infancy to becoming arguably Europe’s most successful classifieds site. Click to learn more about our background.

We believe in maintaining a close relationship between business operations and architects and developers. This provides our development team with a unique understanding of the classifieds industry and business challenges.

iAd provides:

• A Designed System Architecture
• Modularity
• Reusability
• Simplicity & Straightforwardness
• Complexity & Flexibility
• Performance & Scalability

We believe we offer the most technologically sophisticated product in our market today. This ensures high performance, flexibility and scalability up to very high demands. But not at the expense of usability; iAd provides a versatile, easy-to-use administration tool for the back office.

iAd allows the user to:

• Create a web portal with the main purpose of exposing classified adverts for a wide range of advert types (e.g. cars, jobs, homes etc.) and related services
• Publish, maintain and manage adverts online through
  
  • A public interface
  • A password protected back-office administration tool
• Reverse publish (i.e. publish online advert into the newspaper)
• Search adverts online
• Create advert alerts using channels such as
  
  • Email, RSS, SMS and MMS
• Import and export of advert data on a standardized XML format
• Track adverts that are imported into the system through the Advert Tracking Module (ATM)
• View advert statistics
• View usage statistics
• Build ‘Local Sites’
• … and much more

iAd Entry offers another approach to online classifieds, focusing on the C2C segment. But this versatile solution can also be used to access B2C markets and traditionally B2C-dominated verticals like real estate, jobs and cars. iAd Entry offers a quick and inexpensive implementation, at the same time being a versatile, user-friendly solution with all the technical sophistication aggregated in the iAd platform.

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